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Joseph van Keulen
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OCCUPATION:
ENTREPRENEUR; VISIONARY; STRATEGIST and SYSTEMS CONSULTANT
NATIONALITY: DUTCH
PROFESSIONAL QUALIFICATIONS :
BUSINESS ECONOMICS – MASTERS WITH DISTINCTION – ERASMUS
- ROTTERDAM
AUTOMOTIVE ENGINEERING – BATCHELOR DEGREE – THE NETHERLANDS
POST GRADUATE CERTIFICATE PHILOSOPHY – KUN NIJMEGEN
FIRST LIEUTENANT - DUTCH ARMY
PROFILE
A Senior Manager with a wide ranging experience in organizational change,
the domain of strategy, project and international finance and commercial
control of major projects. His career has covered a full development line
of management positions in an Anglo Dutch multi national oil company,
management consultancy and systems design with specific applications to
project cost management and business improvement. Joseph embraces the
shift from win/lose to win/win thinking and is increasingly occupied with
the shaping of new business opportunities in line with the newly emerging
paradigms.
As lecturer and researcher of New Paradigms for Arts, Business and Politics
Joseph addressed the systemic behavior and collective drivers of People
Systems. He became the pragmatician that knows how to transform new insights
into leadership and management.
Founder and President of:
Foundation for Innovative Leadership and Management Solutions (FiLMS)
an NGO to promote new Paradigms for the Arts, Business and Politics.
Speaker and Representative
On New Paradigms for Business and Politics: to the XIth World Thinking
conference in Phoenix, Az. (July 2003) and to different peace conferences.
EU representative in a security conference between USA, Israel and India
in Delhi
Consulting specially directed towards Strategy
Advisor to Chief Executive of a Publishing Company on Strategy, London
Advisor to Chief Executive of Insurance Company on Leadership, Rotterdam
Advisor to Presidency of Bulgaria on development strategies for Bulgaria,
EMPLOYMENT RECORD
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Employer: Magnum 7; Sofia; Bulgaria
Position: Strategy and Business Development Director
Duration: 2006 - present
Arrange a management buy-out of one of the owners and develop strategies
for the future development of the company with Bulgaria as member
of the EU.
Assignments carried out in the network 1995 - 2004
Client: RHI Group, Guildford
Position: Director of Systems and System Design,
Client coach
Conceptually designed and coached the realization of a modern, user
friendly Budget and Cost Control Systems designed to support all stages
of the money processes in large capital projects. (BCCS for Anadarko
and PEMS for Shell Deepwater)
Successfully Managed the introduction of PEMS as the new cost management
tool for major projects for SPDC in Nigeria. Initiated the steps to
firmly position the system and its supporting philosophy also as the
new standard for the Shell Group world wide (2003).
Led the introduction of the PEMS system in the Shell Sachalin II project
which led to the recommendation to undertake a full project re-estimation
resulting in the doubling of the project budget to 20 Billion Dollars
(2004).
Advised RHI on their Systems, IT and Product Market Strategy. Proposed
to fuse the individual RHI and Alliance Company purchasing systems
into an integrated portfolio to support large capital projects worldwide
with a web based portal as umbrella structure.
Designed and project managed the realization of a Project Estimating
Support System (PRESS) for Exxon in Houston. The system was tested
and happily accepted by the client, delivered on a very strict timetable
and realized within budget.
Client: Anadarko Corporation, Uxbridge (UK)
Position: Commercial and Organizational Consultant
Identified the need for changes in organizational and logistical set
up and address the need to create an appropriate business culture to
make the shift from an exploration company towards an integrated field
development entity. Made a plan, got agreement and addressed the required
changes in the organizational structure, management and business culture.
For the HR function designed the personnel and management skill training
program. Managed the selection process for training course providers.
Worked on an intercultural change program and additional training requirements
for local (Algerian) Management and other Project Management Teams.
Client: Rotterdam Port Authorities, Rotterdam
Position: Interim Manager Strategy
Re-orientation and raising of quality, professional status and image
of the Strategy Department. Introduced Scenario Planning for a.o. Supply
Chain studies. Structured the methods for project studies. Created a
bespoke system of Business Controls.
Client: Shell Nederland, Rotterdam
Position: Project Manager Information Security
Created the Shell Group Policy for Information Security. Aligned major
player companies to the new way ahead and created and introduced the
implementation plan.
Lectured amongst others:
- Business Controls to Shell Management Training Program in London.
- Operations Management to MBA program in Haarlem, Holland
- Strategy and Project Management to MBA Surrey University, UK
- Employer: Nederlandse Aardolie Mij (NAM) –
ASSEN
Position: Director Audit and Controls
Duration: 1989 to 1993
Managed a multi disciplinary audit team of 12 auditors of NAM the largest
gas company operating in Western Europe. Co-created (together with the
Shell Group Auditor) the operational audit approach for the upstream
part of the Shell Group and successfully introduced this integrated
system concept in NAM. Project Leader for Finance in the re-organization
of NAM to Business Units. Personal advisor to the CEO on commercial
contracting and business control issues.
- Employer: Shell International Materials Division,
The Hague
Position: Director Finance, Services and Information
Duration: 1987 to 1988
Initiated strategic planning and information management in Shell Materials
Division. Redesigned major purchasing strategies. Re-organized the computing
department and subcontracted its operations to SCS in Rijswijk. Re-negotiated
the basis of central overhead cost allocation thus halving the cost
and saving the Division £1m annually. In charge of 35 staff.
- Employer: Tern Project – Shell UK, London
Position: Finance Manager and Project Services
Duration: 1984 to 1987
In charge of 80 direct staff in Finance, Planning, Cost Engineering,
Contracting, Computing, Document Management. Functionally responsible
for another 75 Project Services professionals.
Initiated the concept of co-operative contracting making the Shell/Exxon
Tern project the first in the UK offshore industry to adopt this strategy
with spectacular results. The project was completed on time and saved
£400m out of a total budget of £916m.
Experimented with different project control approaches all based on
sound risk management rather than prevention of criticism. Was the idea
champion behind the re-design of project execution and contracting out
processes.
- Employer: NAM-ASSEN, The Netherlands
Position: Commercial Contracting Manager
Duration: 1980 – 1983
Introduced regional tender boards and independent negotiating teams.
Re-designed contracting out and purchasing strategies. Negotiated amongst
others, contract claims with construction contractors, offshore lay
barge, and helicopter operators.
1980 – 1981 Head of Financial Planning. Responsible for the design
and construction of the NAM cash-flow simulation model and advised on
billion-guilder money market dealings. Actively involved in the Shell
scenario process. Participated as the financial and contractual specialist
in farm-in negotiations of exploration concessions.
- Employer: Societe Gabonaise Des Petroles Shell (SGPS),
Libreville
Position: General Manager
Duration: 1979 - 1980
Reduced outstanding debts of SGPS through better credit management,
increased market share and doubled profits through more daring and intelligent
bidding for international aviation sales.
Project managed Palm Oil refinery project undertaken with PID funds
(Provision des Investissements Divers) an oil revenue tax paying for
local economic development.
- Employer: Shell Gabon Port Gentil, West Africa
Position: Controller of the Exploration and Production
Company (1978)
Auditor (1976 – 1977)
Duration: 1976 - 1978
Initiated and supervised the execution of a major cost reduction exercise
in Shell Gabon
Auditor of all Marketing, Sales and oil product distribution activities
of PIZO (the national oil distribution company of Gabon) and of all
the Shell Marketing companies in the French speaking countries of West
Africa.
- Employer: Petroleum Development Oman Ltd., Ras al
Hamrah, Oman
Position: Assistant to and after 12 month Head of Desert
Transport PDOman.
Duration: 3 years
In charge of all desert transport arranged from the base camp Fahud
and comprising of haulage to and from the coast, personnel transport
by air and road and rig moving of the two Shell operated drilling rigs.
Also responsible for the first and second echelon vehicle repair shops
in the interior.
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